Indianapolis 500 Winner Takuma Sato Awarded Borg-Warner Trophy

Sato’s likeness will be the 107th face to adorn the trophy in honor of his second Indianapolis 500 win. For the first time in the history of the Indianapolis 500, which dates back to 1911, the race did not take place in the...

Sumitomo Rubber North America (SRNA) Expects Market Rebound Coming in Next 6 Months

Sumitomo Rubber North America (SRNA) hosted its latest COVID-19 dealer forum Aug. 20, updating dealers on the current economic state of the tire industry and its business in light of the pandemic, potential tariffs, the state of...

‘The Era of Trial’: Door Is Open for Value Truck Tire Brands, Says Sailun

The impact of COVID-19 on trucking fleets’ operating budgets has created an opening for “value tier” commercial truck tire brands to gain additional market share, according to Kevin Lake, vice president of marketing, Sailun...

Michelin Previews Its ‘Most Advanced’ Passenger Tire

Michelin North America Inc. recently provided a sneak preview of what Alexis Garcin, the company’s chairman and president, calls “the most versatile and advanced passenger tire that Michelin has developed in more than...

ITC: Imported Tires Have Had ‘Significant Adverse Price Effects’

The International Trade Commission (ITC) has revealed some of the how and why it believes the domestic tire industry is being harmed by tires imported from South Korea, Thailand, Taiwan and Vietnam. Following its unanimous vote...

Trump calls for boycott of Goodyear, claiming company banned MAGA hats

President Trump on Wednesday urged consumers to snub Goodyear tires, claiming that the company has banned hats bearing his campaign phrase “Make America Great Again,” or MAGA. At a White House press briefing on...

Improved mileage and wear for truck tires

Reduced fuel consumption and improved mileage are the special strengths of Continental’s new truck tire line, the company has said. The Conti EcoRegional HS3 and HD3 are ideal solutions for reducing CO2  emissions...

AI drives predictive tire condition modeling

Physically monitoring the condition of tires in use, beyond simple pressures and temperatures, is a current hot topic for tire manufacturers, particularly in the commercial vehicle sector. Toyo has responded with the development...

USTMA Tire Shipment Forecast Ticks Up for 2020

As the U.S. economic downturn continues during the COVID-19 pandemic, the U.S. Tire Manufacturers Association (USTMA) projects 2020 U.S. tire shipments will decrease to 279.4 million units in 2020 compared to 332.7 million units...

GRI Explains Sustainability Efforts Post-COVID-19

The company says sourcing, production and disposal are key to its sustainability goals. GRI says it remains an early adopter in incorporating sustainability management practices into its operations and core values. The company...

IA Shifts 100th Anniversary Celebration to 2021

The Tire Industry Association (TIA) announced it will now celebrate its 100th anniversary next year, in 2021. “While this was not the original intention, we are fortunate and excited to have the opportunity to schedule and...